Returns an error message to the user despite an HTTP header that responds with 200 success . Generally this problem is related to your content, deemed too irrelevant to the user’s request. To identify this type of error, several tools are at your disposal, think first of taking a look at the coverage report of your site. Once spotted, consider processing these pages and correcting them to optimize and facilitate the crawlability of your website. How to manage and correct pages not found on your Prestashop store? Before claiming to know how to deal with 404 error pages identified on your e-commerce site.
Either by chance visiting your site
Through a crawl analysis tool like Screaming Frog, following an audit to identify obstacles to the referencing of your online store, for example, it is necessary to understand what this error is due to. However, as we saw in one of the previous China Email List chapters, several causes can explain the appearance of a new 404 page . So start by knowing if it’s just a typing error, pages that you arbitrarily deleted from your store during a previous manipulation, a server-side problem or some other reason. Do these errors surface following the redesign of your website? Are they numerous or is it the subject of a few 404s here and there.
One of the first things to check is to query
Your error pages in Google, using the command site: follow by your URL, to make sure that these pages are taken into account or not index. Indee, if your pages are not index by Google, there is no need, a priori, to worry about it, at least if you DP Leads care exclusively about SEO. Take the time to check with your tools that no link points to said pages. This will ensure that Google will never pass on it. Anyway, depending on the analysis that will follow, the way to deal with the problem will be different: Is it a typo in your browser’s address bar? Enter the correct URL again : This is a bad URL address , applied to an internal link of your Prestashop site, that Google has explored.