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Managing value churn is, therefore, a top priority within any revenue model with subscriptions. 5. Net Promoter Score (NPS) There are many strategies, tools, and techniques to combat churn. Ultimately, however, there is only one really working Uganda WhatsApp Number List approach, namely: a great product and satisfied customers. How do you measure customer satisfaction?

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A proven and commonly used method is the net promoter score (NPS). The core of NPS consists of the question: How likely is it that you would recommend organization x to a friend or colleague? The respondent can answer this question with a number between 0 and 10. Based on the answer given, three different profiles of the respondents are now created.

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Detractors (dissatisfied, disloyal) 7-8 score: passives (quite satisfied, but not a ‘fan’) 9-10 score: promoters (enthusiastic about product or organization) A red doll with a broken heart on the table. Photo by Burak Kotak from Pexels NPS has its shortcomings, but it is an easy-to-implement method to keep a finger on the pulse of your customers’ satisfaction.

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